Dubai's weather is complicated. Temperature alone tells you nothing. BARRA combines heat, humidity, UV, and wind into one honest score.
Live · Dubai Hills
7
/10
Pretty good — go for it 🌿
Free for individuals · No app store required · Works on any phone
Official UAE Feeds
What the authorities are saying
Live posts from official UAE emergency & weather accounts
All
@NCEMAUAE
@NCMUAE
@DubaiPoliceHQ
@rta_dubai
@DXBMediaOffice
⚠️ This is un prototype UI avec des tweets simulés. En production, BARRA se connecte à l'
API X v2
pour afficher les vrais posts en temps réel. Vérifiez toujours les alertes sur
@NCEMAUAE,
@khaleejtimes et
ncema.gov.ae.
Live Prototype
Your outdoor score, hour by hour.
Choose your activity and tap any hour to see if it's worth going outside. Scores are computed from real Dubai weather patterns.
🚶 Walk
🏃 Run
🧒 Kids outside
🍽️ Terrace dinner
🏖️ Beach
🐕 Dog walk
BARRA · بره
📍
7
Comfort Score · 7:00 PM
Go for it 🌿
🌧️It's raining in Dubai Hills
Umbrella recommended · Check back hourly
⚠️
Today · Hourly
Conditions
How It Works
One number. Thousands of calculations.
BARRA runs a real-time comfort model that blends the metrics Dubai's residents actually experience.
Signal 01
Feels-like temperature
38°C with 80% humidity is unbearable. 42°C with 20% humidity is tough but manageable. We model the real feel, not the number on a thermometer.
Signal 02
UV exposure index
Dubai's UV regularly hits 11+ in summer — extreme risk. We factor in sun angle, cloud cover, and how long your activity exposes you.
Signal 03
Wind & dust
A light breeze of 15 km/h at 35°C can be pleasant. The same wind carrying sandstorm dust is a different story. We treat them separately.
Signal 04
Activity modifier
A 7/10 for a terrace dinner is a 4/10 for a runner. Your activity changes everything — intensity, heat generation, exposure time.
The Formula
What goes into your score
🌡️
Heat
+
💧
Humidity
+
☀️
UV Index
+
💨
Wind
×
🏃
Activity
×
🛡️
Threat Level
=
🟢
Your BARRA Score
Revenue Model
Free for people. Powerful for business.
BARRA is always free for individuals. The real engine is contextual recommendations when the score is perfect.
🍽️
Restaurants & Terraces
Score 8/10 at 7 PM? Your terrace deal appears at exactly the right moment, to people already deciding to go out.
~AED 700/month per venue
🏖️
Beach Clubs & Parks
Perfect beach morning? Push a same-day offer to 10,000 people who just checked if they should go to the beach.
~AED 1,200/month
⭐
Premium Users
Custom alerts for your exact routine. "Tell me when it's below 32°C and UV below 6 — I'll go run." Smart nudges, no noise.
AED 9/month
📊
Outdoor Analytics
Unique behavioral data — when Dubai residents actually go outside, by neighborhood and activity type. Valuable for developers & city planners.
Data licensing
Pricing
Simple. Honest. Dubai-priced.
The score is always free. Pay only if you want alerts sent to you before you even open the app.
Free
0
AED
Forever free
Everything you need to check if you should go outside — right now, any time.
✓ Live outdoor comfort score
✓ Hourly forecast (5 AM – 11 PM)
✓ Activity selector (walk, run, beach…)
✓ Neighbourhood selector
✓ Official UAE feeds (NCEMA, NCM, MOD…)
✓ Threat level indicator
✗ Push alerts — open the app manually
✗ SMS alerts when threat detected
✗ Custom alert thresholds
Premium
100
AED
per month · cancel anytime
BARRA watches the feeds 24/7 and alerts you the moment something changes — before you even think to check.
✓ Everything in Free
✓Push notifications — score drops or alert fires
✓SMS alert when missile / threat detected in your zone
✓Custom thresholds — "alert me when score < 6 for running"
✓ Morning digest — best window to go outside today
✓ Multi-zone tracking (home + work + kids' school)
✓ 7-day forecast with comfort scoring
Prices in AED incl. VAT · Early access members lock in this price forever
Secure payments powered by Stripe · 256-bit SSL encryption
Premium Plan
BARRA Premium
100
AED
/ month · cancel anytime
✓ Push notifications when score changes
✓ SMS alert when missile / threat detected in your zone
✓ Neighbourhood-level alerts (home + work + school)
✓ Custom thresholds — "alert me below 32°C"
✓ 7-day comfort forecast
You'll be redirected to Stripe's secure checkout. After payment, your Premium account is active immediately. Stripe Privacy Policy
🎉 Welcome to BARRA Premium! Your account is now active.
Ready when Dubai is.
Join the waitlist. We'll launch in Dubai first, then Abu Dhabi and Riyadh.
✓ You're on the list! We'll be in touch.
No spam. Just a launch notification when we're live.